Custom Bags Built to Be Someone's Favorite with 30x more brand impressions
Most branded bags get used once. Ours get used for years. If you're spending real budget on promotional products, that difference works out to about 30x more brand impressions per bag than cheap promotional swag. See what your budget actually buys.
6,000 average lifetime impressions.
5x+ more marketing value per dollar spent.
Made from 100% post-consumer recycled plastic bottles.
Certified B Corp. Climate Neutral. 1% for the Planet.
Custom Bags Built to Be Someone's Favorite with 30x more brand impressions
Most branded bags get used once. Ours get used for years. If you're spending real budget on promotional products, that difference works out to about 30x more brand impressions per bag than cheap promotional swag. See what your budget actually buys.
6,000 average lifetime impressions.
5x+ more marketing value per dollar spent.
Made from 100% post-consumer recycled plastic bottles.
Certified B Corp. Climate Neutral. 1% for the Planet.
Fill out this form to receive a free sample bag from our team based on your needs
THE REAL PROBLEM
A cheap bag doesn't just get forgotten. It says something.
You've seen it. The tote that goes limp after two uses. The one that ends up as a dog toy or gets stuffed under a seat. Every time that happens, it's your logo sitting in a pile of forgettable junk.
The $3 bag felt like a win on the purchase order. It wasn't.
Six months later nobody's using it and your brand got exactly one impression out of a decision that cost real budget. That math only works if nobody checks.
WHY THIS IS DIFFERENT
Anyone Can Slap Your Logo on a Bag. That's Not What We Do.
In 2004 our founder Andy Keller drove past a landfill and saw plastic bags everywhere. Trees, gutters, fences. He went home, bought a used sewing machine, and built the first ChicoBag himself.
That's not a brand story we made up for the website. It's why every product decision since has started with the same question: will someone actually want to keep using this?
Today we manufacture with Pactics in Cambodia, one of the most respected ethical factories in the industry. Fair Labor Association standards. GRS certified recycled materials. A supply chain we're completely transparent about because we have nothing to hide.
The result is a bag that averages 1,500 uses over its lifetime. We back that with a 5-year warranty. That number started with a guy and a sewing machine who cared enough to get it right.
WHY THIS IS DIFFERENT
Anyone Can Slap Your Logo on a Bag. That's Not What We Do.
In 2004 our founder Andy Keller drove past a landfill and saw plastic bags everywhere. Trees, gutters, fences. He went home, bought a used sewing machine, and built the first ChicoBag himself.
That's not a brand story we made up for the website. It's why every product decision since has started with the same question: will someone actually want to keep using this?
Today we manufacture with Pactics in Cambodia, one of the most respected ethical factories in the industry. Fair Labor Association standards. GRS certified recycled materials. A supply chain we're completely transparent about because we have nothing to hide.
The result is a bag that averages 1,500 uses over its lifetime. We back that with a 5-year warranty. That number started with a guy and a sewing machine who cared enough to get it right.
Branded Bag Comparison
The Numbers Don't Lie.
Same budget. One bag gets used 15× longer and earns 30× more brand impressions. Here's exactly what each dollar buys.
200 ÷ 1,000 × $5 CPM
$1.00 ÷ $3.00 cost
6,000 ÷ 1,000 × $5 CPM
$30.00 ÷ $10.00 cost
(per $1 spent)
impressions
from ChicoBag vs. $1
from cheap swag
* ChicoBag products generate impressions even when not actively in use — hanging on a purse or key chain. Ad equivalent value based on $5 CPM display advertising benchmark. Ad value return = equivalent ad value ÷ unit cost.
200 ÷ 1,000 × $5 CPM
$1.00 ÷ $3.00 cost
6,000 ÷ 1,000 × $5 CPM
$30.00 ÷ $10.00 cost
(per $1 spent)
impressions
from ChicoBag vs. $1
from cheap swag
* ChicoBag products generate impressions even when not actively in use — hanging on a purse or key chain. Ad equivalent value based on $5 CPM display advertising benchmark. Ad value return = equivalent ad value ÷ unit cost.
Chicobag Brand Impression ROI Calculator
Enter Your Budget. See How Many Impressions You Could Own
Chicobag Brand Impression ROI Calculator
Enter Your Budget. See How Many Impressions You Could Own
See what your logo looks like on a ChicoBag.
ChicoBag custom bags generate about 6,000 brand impressions over their lifetime, based on approximately 1,500 uses plus passive visibility when the bag is carried or stored.
No commitment required.
See what your logo looks like on a ChicoBag.
ChicoBag custom bags generate about 6,000 brand impressions over their lifetime, based on approximately 1,500 uses plus passive visibility when the bag is carried or stored.
No commitment required.
The Trusted Choice for Sustainable Custom Merchandise
ChicoBag's custom program was built for organizations running real programs at scale, not one-off pilot orders that die in a conference room.
GRS-certified recycled fabric. Fair Labor Association manufacturing standards. Climate Neutral certified since 2020. Certified B Corp for over a decade. 1% for the Planet member.
Every one of those is a real certification your sustainability and procurement teams can look up, verify, and put in a vendor report. We've been collecting them since 2005 because Andy built this company to actually do the thing, not just say it.
The Trusted Choice for Sustainable Custom Merchandise
ChicoBag's custom program was built for organizations running real programs at scale, not one-off pilot orders that die in a conference room.
GRS-certified recycled fabric. Fair Labor Association manufacturing standards. Climate Neutral certified since 2020. Certified B Corp for over a decade. 1% for the Planet member.
Every one of those is a real certification your sustainability and procurement teams can look up, verify, and put in a vendor report. We've been collecting them since 2005 because Andy built this company to actually do the thing, not just say it.
Certified B Corp
Recertified under current standards. Covers governance, worker welfare, community impact, environment, and customer stewardship.
Climate Neutral Certified
Annual carbon footprint measured, reduced, and offset. Choosing a Climate Neutral certified supplier reduces your organization's Scope 3 emissions.
1% for the Planet
1% of annual revenue donated to environmental nonprofits.
Fair Labor Association
Manufacturing at Pactics Cambodia under FLA workplace standards. Auditable and documented.
GRS-Certified Recycled Content
rePETe fabric verified through the Global Recycled Standard with full chain-of-custody tracking.
Success Stories from Our Customers
These organizations evaluated the same price difference you're weighing now. Their procurement teams asked the same questions about unit cost, durability, and vendor credentials. The per-impression math and the certification stack answered those questions.
Built for circularity
The Bag Has a Retirement Plan
We run a take-back program called Pay It Forward. Send us your old, worn, beat-up reusable bags and we hand-sort every single one. Some get reused. The rest get responsibly recycled.
It's not the flashiest thing about us. But it's the thing that makes "Create conversations, not waste" mean something real instead of just sitting on our website looking nice.
Built for circularity
The Bag Has a Retirement Plan
We run a take-back program called Pay It Forward. Send us your old, worn, beat-up reusable bags and we hand-sort every single one. Some get reused. The rest get responsibly recycled.
It's not the flashiest thing about us. But it's the thing that makes "Create conversations, not waste" mean something real instead of just sitting on our website looking nice.